Everyone understands how essential it is for a website to be user-friendly. When an audience likes a website and sees it easy to use, they’re more likely to engage with the content.
If your website is mobile-friendly, then it will be liked by your visitors and you will get the maximum number of visitors on your website. WordPress websites are the most chosen sites with the most exclusive features. As a blogger, you must be regularly managing these 3 activities:
- Writing and publishing top-quality content
- Promoting on social media and building links
- Respond to comments and emails you get from your readers
Around 35% of the internet is powered by WordPress. WordPress is the best platform for developing websites as it is the most flexible platform.
To get more traffic and to make your website more engaging you can use various plugins and themes provided by wordpress to perform its activities. But after so many efforts you might not get more traffic as you want to. So, you must be wondering where the issue is? The problem occurs in usability.
For a successful site, it is crucial to improve its usability. The most important key in the website is its usability. We can define usability as the ability of the system that delivers position to its visitors to perform the task securely, completely, and efficiently with a more satisfying experience.
It’s vital to enhance the usability of a WordPress website. Here in this article, we are going to explain how one can enhance the usability of a WordPress site.
Improve Loading Speed – Slow-loading website does not relate to good usability. The website’s loading time plays an essential role. Might be a visitor probably going to leave the site that has speed issues while the one which loads quickly can make him remain. A 1-second delay in page load time can cause a 7% decrease in the conversion as well as a 16% decrease in customer satisfaction. So how can you increase load times? You should put resources into WordPress maintenance services to boost visitor’s engagement.
Go with Mobile-Friendly – 51.53% of people access websites on their mobiles. Nowadays, your site must be responsive and more compatible with mobile. For that, you need to optimize your site on mobile and make it more compatible with mobile. All the themes are now fully mobile-friendly and responsive. So, if you are just starting with a new website you need to take worry about as wordpress provides the features of mobile friendliness. This will also enhance the CTA (Call to action) of your website.
Easy Navigation – As it always says – “The first impression is the last impression”. Would you ever want to explore a website with complex navigation, gaudy colors, and designs that take eons to download or you would prefer to explore a website that is easy to navigate and has the eye-soothing color combination and good design? You need to ensure that you update your website with the latest policies of website designing as what worked ten years ago might not engage the visitors anymore. So, it is vital to update your website periodically to keep your visitors engaged on your website. Easy navigation makes the website further appealing.
Add Valuable Content – “Content is King” and will always be a king. Unique, high-quality is essential for good ranking in search engines like Google. During the past days of the Internet, websites were able to achieve a high ranking just by loading the text with keywords. Since then, Google has implemented new updates like Panda, Penguin, and Hummingbird that measure quality content more powerful. Your content must be highly scannable. Make sure you are precise and add the quality content which includes lots of headers, images, and bullet points. Your valuable content can change the appearance of the website.
Follow the Hierarchy – Hierarchy can transform the viewpoint of your site completely. If everything resembles symmetrical then it makes everything more readable. While developing the website you need to follow the proper hierarchy. Make sure you add the right content, pick the right colors, placement, etc. Big platforms like Facebook, Instagram, Twitter, etc followed the correct hierarchy and your visitors have viewed that. hierarchy on several platforms like on Instagram, Facebook, Twitter, etc. place each thing correctly. The elegant Website design can bring more visitors.
Above, we have discussed the best ways to boost the usability of a WordPress website design. If you’re doubtful what elements of your website should be personalized or restructured ask wordpress developers for consultation. They will have worked on thousands of wordpress website projects.